Addressable TV is a fantastic innovation in the broadcast space, allowing advertisers to serve a more personalised advert to the right person, at the right time, no matter…
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In a rapidly evolving digital landscape, linear TV advertising remains a cornerstone for successful campaigns. In the UK, it's the preferred choice for many advertisers looking…
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Media Agency Group was recently asked to comment on the release of the new Gillette ‘#MeToo advert’ and the controversy surrounding it. Find out what our account manager Robert Saunders had to say…
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